The signal drops and the leaf stays sharp

Why this shop looks like a failing monitor

The page is built as a readout rather than a picture: panels, coordinates, status lines, and one subject held in the middle of them. Interference is the argument — the type breaks up, the colours separate, the scanlines cut through, and the only thing that survives intact is the photograph of the leaf. That suits Chinese tea, because the leaf is the one element here that is not a claim; grades, ages and stories all degrade under scrutiny, the dry leaf does not. Two colours do all the shouting, acid green and magenta, so the tea can keep its own brown or green without competing for attention. Everything descriptive is set in monospace, which reads as a machine noting a fact rather than a shop making a promise. The result is a catalogue that looks unstable and behaves precisely.