A style study — not a real store, not affiliated with Factory Records · more
Draft — 27 of 34 teas designed in this style. Ask us to finish it
Waveform plate tea

Chinese tea · catalogue numbers

The leaf drawn as a signal

Ridges of tea stacked into a plot on black, a catalogue number at the head and a strip of flat swatches at the edge. Thirty-four Chinese teas, seven categories.

Rows of dark tea arranged into a stacked waveform plot on a black ground

Seven categories, one plot

27 teas · 7 categories

Green teaGreen tea5 teasOolongOolong10 teasRed tea (hongcha)Red tea (hongcha)5 teasPu-erhPu-erh3 teasWhite teaWhite tea2 teasTea paste (chagao)Tea paste (chagao)1 teaBuckwheat (not a tea)Buckwheat (not a tea)1 tea

Wear the plot

All tees and hoodies →

Wear — Ālǐshān Zhū Lù CháĀlǐshān Zhū Lù CháWear — Bái JiānBái JiānWear — Passion-Fruit OolongPassion-Fruit OolongWear — Ripe Pu-erh PasteRipe Pu-erh PasteWear — Diān Hóng Sòng ZhènDiān Hóng Sòng ZhènWear — White Jade GABA OolongWhite Jade GABA Oolong

Why the tea is drawn instead of photographed

A waveform says nothing about taste and everything about structure, which is the honest thing a shop can show before you have drunk anything. Each tea builds its own ridge line out of its own material: buckwheat granules make a coarse, blocky plot, silver needles make a fine one, pressed pu-erh makes a heavy one. The page stays black so the ridges read as light rather than as objects, the catalogue number does the work a product title usually does, and the only colour is a strip of flat swatches at the edge. Nothing here is a package photograph, because the package is not the argument.